Effects of the COVID-19 pandemic on consumer behavior

Authors

  • Alex Rigoberto Casco Universidad Católica de Honduras (UNICAH)

DOI:

https://doi.org/10.5377/innovare.v9i2.10208

Keywords:

Behavior, Consumer, Effects, Pandemic, COVID-19

Abstract

Introduction: It is important to understand how the pandemic caused by SARS-CoV-2, that produces COVID-19, has impacted consumption and consumer behavior, considering the measures taken to combat the pandemic and the effects on companies. Methods: A bibliographic review was carried out, using secondary sources of bibliographic nature and open access databases. Discussion: Since SARS-CoV-2 was discovered and with the spread of COVID-19, changes have occurred in behavior consumption initiating with the storage of goods. As the pandemic develops, it had effects on the consumer. Conclusion: It is important to ask oneself whether the effects on the consumer will last due to COVID-19.

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Abstract
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Efectos de la pandemia de COVID-19 en el comportamiento del consumidor (Español (España)) 66616

Published

2020-09-10

How to Cite

Casco, A. R. (2020). Effects of the COVID-19 pandemic on consumer behavior. Innovare: Revista De Ciencia Y tecnología, 9(2), 98–105. https://doi.org/10.5377/innovare.v9i2.10208

Issue

Section

Review